SmokeSheet
A wildfire-status dashboard for Scottish rural tourism operators that publishes closure notices and air-quality updates to incoming guests.
Owners of campsites, glamping sites, B&Bs, and activity centres in the Cairngorms and Highlands
- One-tap publish of closures or partial operations to a shareable public guest page
- Auto-pulled air-quality and incident overlays keyed to your business postcode
- Pre-written guest messaging templates for proactive outreach when bookings are affected
- Aggregated "open now" listing across the Cairngorms so visitors can reroute to neighbouring operators
The Aviemore-area fire displaced hundreds of campers overnight and small operators had no central way to update guests — a problem that recurs every Highland fire season.
Multiple UK outlets confirm the Aviemore/Cairngorms wildfire forced evacuation of campsites, ski resorts and homes, with the Press & Journal quoting a displaced family — concrete evidence of the guest-update problem operators face.Villagers and campsites evacuated as wildfire burns across 2km in Cairngorms ↗Campers flee to safety amid Cairngorm wildfire evacuation ↗
Searches for a wildfire/air-quality alert product aimed at tourism operators pushing to guests returned no direct competitor; adjacent tools (SFRS public assessments, FireMap.live) are for the public, not operators broadcasting to bookings.Wildfire Danger Assessments - Scottish Fire and Rescue Service ↗FireMap: Track Wildfires in Real-Time with NASA & Local Data ↗
Campsite/B&B operators do pay for management software (Capterra lists tiered campground tools), but a standalone wildfire-status dashboard is a narrow, seasonal layer they are unlikely to subscribe to at meaningful monthly prices.Best Campground Management Software 2026 | Capterra ↗Best Bed and Breakfast Software - 2026 Reviews & Pricing ↗
Scottish Government has a published Strategic Action Plan on Wildfires and the Scottish Wildfire Forum notes recurring 'devastating wildfires', confirming this is an annual, climate-worsening problem rather than a one-off.Wildfires: strategic action plan - gov.scot ↗Home | Scottish Wildfire Forum ↗
Public feeds already exist (NASA FIRMS via FireMap, SFRS Wildfire Danger Assessments, UK air-quality monitors) so the build is essentially a dashboard + multi-channel guest push on top of free data sources.FireMap: Track Wildfires in Real-Time with NASA & Local Data ↗Wildfire Danger Assessments - Scottish Fire and Rescue Service ↗