TonightBrief — A Personal 'What's On' Digest for UK Viewers
Pick the shows you actually care about across Channel 4, BBC, ITV, Netflix, Disney+ and more; get one tidy 7am daily briefing with what airs today, any channel or time changes, and one-tap reminders so an episode never slips past unnoticed.
UK viewers tired of juggling five separate TV guides and still missing shows because they aired somewhere unexpected
- Set-and-forget watchlist: add a show once, get one daily briefing instead of checking five different channel guides
- Smart alerts when a series you watch moves channel, changes time slot, or is about to leave a streaming service
- Catch-up and iPlayer/ITVX/Channel 4 streaming links surfaced directly in the briefing so missed episodes are two taps away
- 'Binge this before it leaves' nudge when a series is about to expire from a streamer you have
UK viewers now navigate eight or more free-to-air and streaming destinations and existing TV guide sites are still organized channel-by-channel — there's no single product that gives them a personal daily digest of just the shows they care about
Established incumbents like My Telly (with its own 'TV & Streaming Guide UK' app on iOS/Android) and Radio Times already aggregate BBC iPlayer, ITVX, Netflix, Disney+, Sky, Virgin, Freeview, suggesting real underlying need — but the 200+ Google Trends volume for 'channel 4 tv guide' is modest and partly already captured by these apps.TV & Streaming Guide UK - App Store ↗
The space is heavily crowded: My Telly already offers a 24-hour cross-platform UK guide with streaming, tvguide.co.uk ships a dedicated app, and Radio Times + What to Watch (both from Future plc) cover listings + favourites/reminders — the 'personal 7am digest' angle is a thin UX tweak, not a true gap.My Telly - UK TV Listings, Streaming and What's On TV Guide ↗
My Telly markets itself as '100% Free', tvguide.co.uk is free, and Radio Times listings are free (monetised via magazine). UK viewers have a long habit of expecting TV guides at zero cost, making paid subscriptions hard to justify.UK TV Apps - UK TV Listings Guide - My Telly ↗TV Listings | TV Guide ↗
Fragmented UK viewing across 8+ destinations is a durable behaviour, but the discovery layer is being absorbed into smart-TV/EPG UIs and voice assistants (Alexa, Freeview Play), which over time may squeeze out standalone guide apps.
UK EPG/listings data is well-licensed through providers (e.g. the APIs My Telly and tvguide.co.uk clearly rely on), and push-notification digests are standard tech — building an MVP is straightforward for an experienced team.