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Google Trends
4/10

Primary Voter Companion

SMS-first civic tool that texts South Carolina primary voters their exact ballot, polling place, and plain-language summaries of every candidate's stated positions and voting record before the August 11 special primary.

Target user

South Carolina Republican primary voters preparing for the August 11 special Senate election

Features
  • Personalized ballot preview texted at 14, 7, and 1 day before primary day
  • Side-by-side candidate cards drawn from on-the-record statements, donor filings, and public votes
  • Polling-place lookup with hours, ID requirements, and early-vote locations
  • Non-partisan explainer of how the special primary and runoff work
Why now

Trump's handpicked successor is being openly defied by Reps. Fry and Norman plus businessman Lynch, the August 11 special primary is weeks away, and South Carolina voters have no neutral place to compare candidates before early voting begins

Signals · overall 4/10
Demand
5/10

SC Senate special primary is real (Aug 11, 2026) with Trump-endorsed Darline Graham vs. Reps. Fry/Norman per Fox/Politico/Roll Call, but it's a single state single primary; Google Trends of 500+ is modest, not breakout.Trump's South Carolina Senate endorsement faces GOP primary challengeUnited States Senate election in South Carolina, 2026 (August 11 Republican primary)

Whitespace
5/10

Crowded SMS campaign-tools market (CivicText, VoteSMS, PowerTextor, VoxPopulus), but neutral voter-facing companion is a thinner niche; Ballotpedia and scvotes.gov already provide much of the underlying info for free.CivicTextVoteSMS — Compliant Text Messaging for Campaigns & ElectionsSC Votes - U.S. Senate Special Republican Party Filing & Primary

Monetization
3/10

Voters won't pay for civic info; campaign/PAC sponsorship creates neutrality problems the idea explicitly promises to avoid; no evidence of willingness-to-pay for a non-partisan SMS voter tool.Political Messaging Service | Elections SMS Campaign - PowerTextorPolitical SMS Marketing: The Complete Campaign Guide

Longevity
4/10

Hard-coded to one election cycle (Aug 11 SC special primary); post-election the value drops to near zero without pivoting to ongoing voter engagement across many races/states — a major pivot not described in the idea.Republican Party primaries in South Carolina, 2026

Feasibility
5/10

SMS delivery is easy via Twilio/10DLC, but personalized ballot + polling place needs state voter-file integration, candidate position/record aggregation, and TCPA/10DLC compliance — non-trivial data plumbing for a single primary.CivicText - TCPA & 10DLC compliant out of the box

gop senate primary south carolina · 500+ searches · USGoogle Trends · 2026-07-20 (4d ago)