StormWise
A severe weather co-pilot that turns generic alerts into specific action items based on your home, your schedule, and what's actually coming.
Homeowners and parents in severe-weather regions who get generic alerts and don't know what to actually do
- Property-vulnerability-aware action items (e.g., 'anchor the trampoline by 6pm', 'park the car away from the oak tree')
- Calendar-aware warnings that flag specific events at risk (kid's soccer practice, evening commute)
- Family-routed alerts that ping specific people based on where they are
- Post-storm safety checklist (downed lines, generator safety, insurance photo prompts)
Active severe weather outbreak across the Midwest and East this week shows generic alerts leave households unprepared.
AccuWeather and Weather Channel dominate with tens of millions of users; multiple top-10 roundups exist, and active Midwest/East outbreaks drive seasonal demand spikes for hyperlocal severe-weather info.Our 8 Favorite Emergency Alert Apps - Lifewire ↗Top 10 Apps for Real-Time Weather Alerts and Preparedness ↗
StormReady (Epic Genius LLC, launched March 2025, updated May 11) already offers personalized threat-based checklists, NOAA alerts, family coordination, and storm-readiness scoring — nearly identical to the StormWise value prop; AccuWeather Premium+ and Weather Channel Premium also push hyperlocal alert customization.StormReady on the App Store ↗Premium App Subscriptions | AccuWeather.com ↗
Proven willingness to pay exists (Weather Channel Premium $29.99/yr, AccuWeather Premium+ in 3 tiers, Ambient Weather AWN+ subscription), but ARPU is low and most users stay on ad-supported free tiers; pricing power is capped by AccuWeather/Weather Channel incumbents.AWN+ Annual Subscription - Premium Weather Insights for Individuals ↗
Severe weather frequency is rising due to climate change; NOAA/NWS public alerting infrastructure is a durable data source, and seasonal recurrence (spring tornado/hurricane/winter) creates a structural, multi-decade need rather than a fad.Alerts - Environment Canada ↗
Buildable on top of public NOAA/NWS APIs plus a calendar/home-profile intake and an LLM action-item layer; however, matching StormReady's offline mode, radar, shelter finder, and supply tracker is a multi-quarter build rather than a weekend MVP.StormReady on the App Store ↗