Long-Tail Visitor Auditor
A weekly scan of your website that flags the 2% of visitors you're currently excluding — by browser, screen reader, connection speed and country — and tells your marketing or product team exactly what to fix first, in plain English.
Marketing leads, founders and product managers at small-to-mid businesses who care about not silently losing paying customers
- Real visitor composition report pulled from your own analytics so the percentages reflect your audience, not the global average
- Compatibility forecast for new CSS/JS features you want to ship, simulated against your actual visitor mix
- Degradation advisor that classifies each proposed feature as shippable-with-fallback or breaks-for-some-users
- Slow-network, old-browser and screen-reader simulator that plays back your site as 150 million excluded users see it
The viral '98% isn't much' essay reframed web compatibility as a customer-exclusion problem, and small companies are quietly shipping modern features while losing paying traffic.
Could not independently verify the '98% isn't much' HN essay in search, but the cross-browser/accessibility testing category has mature, sustained interest with multiple comparison roundups (testingempire, toolsqa, functionize) updated in 2024.Best Cross Browser Testing Tools (Free and Paid) in 2024 ↗Top Cross Browser Testing Tools For 2024 ↗
Market is crowded with established players: BrowserStack, WAVE, Silktide, AccessibilityChecker.org, Siteimprove, AccessiBe, and Functionize all address overlapping slices of compatibility/accessibility auditing for SMBs.WAVE Web Accessibility Evaluation Tools ↗Free Accessibility Checker - WCAG & ADA Checks ↗Most Reliable App & Cross Browser Testing Platform ↗
Pricing exists across tiers — BrowserStack/LambdaTest charge per seat for testing, while enterprise accessibility suites (Siteimprove, AccessiBe) command hundreds per month; willingness to pay exists but free tools like WAVE and Silktide set a low anchor.10 Best BrowserStack Alternatives: Real Pricing, No Vendor Spin ↗Web Accessibility Evaluation Tools List ↗
Accessibility regulation (ADA lawsuits, EU EAA) and growing browser/device fragmentation ensure durable demand for compatibility auditing services.Web Accessibility Evaluation Tools List ↗
Building per-browser/per-connection analytics + compatibility emulation is non-trivial; BrowserStack alone supports 3500+ browser/device combos, implying heavy infrastructure investment to match parity.Most Reliable App & Cross Browser Testing Platform ↗