CarePath OB
A clinician-side dashboard that lets OB/GYN practices and midwifery groups deliver ACOG PATH-aligned tailored care across a full patient panel without burning out providers.
OB/GYN practice managers and care coordinators at community health systems
- Risk-stratified patient queue that flags who needs an in-person visit vs. a tailored phone or asynchronous check-in
- Auto-generated care plan drafts aligned to PATH that the clinician edits and approves in under a minute
- Built-in prompts for the social-determinants questions ACOG now requires (transportation, food security, intimate partner safety)
- Quality reporting showing how the panel is doing against PATH adherence metrics for value-based care contracts
Value-based care contracts increasingly reward prenatal quality measures; ACOG just released PATH and practices need a way to operationalize it across hundreds of patients without adding headcount.
ACOG released a 'Tailored Prenatal Care Delivery' clinical consensus in April 2025 and co-developed MiPATH with U. Michigan, alongside CMS Medicaid maternity core measures and CQMC OB/GYN core sets, indicating genuine near-term demand for tooling that operationalizes tailored prenatal care at panel scale.Tailored Prenatal Care Delivery for Pregnant Individuals - ACOG ↗2024 Core Set of Maternal and Perinatal Health Measures for Medicaid ↗
Incumbents are entrenched: Babyscripts (myJourney/myBloodPressure/myMentalHealth) explicitly markets 'early risk detection and care plan adherence for maternity care,' and Epic/Cerner/athenahealth ship OB/GYN modules; none, however, appear to be a clinician-side panel dashboard purpose-built around the new ACOG PATH/MiPATH framework, leaving a moderate but not wide-open gap.Babyscripts | Early Risk Detection | Maternity Care Solution ↗Best EMRs for Ob-Gyn In 2026 | Software Finder ↗
Enterprise B2B SaaS into a USD 2.15B (2025) OB/GYN EMR market growing at ~8.5% CAGR; Babyscripts and similar vendors already monetize at the health-system level on the value-based-care thesis, and VBC maternal contracts give practices measurable ROI for tools that lift quality-measure scores.OBGYN EMR Software Market - Forecasts from 2025 to 2030 ↗BabyScripts Reviews, Pricing, Features & Integrations | Elion ↗
ACOG's tailored-care framework (April 2025) and CMS/Medicaid maternity quality measure sets are structural, multi-year policy and clinical-standard shifts, not a short-lived hype cycle, supporting durable demand for several years.Tailored Prenatal Care Delivery for Pregnant Individuals - ACOG ↗CQMC - Obstetrics and Gynecology (OB/GYN) Core Set ↗
Doable but non-trivial: requires ACOG PATH/MiPATH clinical logic, panel-scale risk stratification, EHR integration (FHIR into Epic/Cerner/athenahealth), and clinician workflow UX; competing Babyscripts already shows the stack is buildable, but integration burden and clinical validation keep it from being trivial.MiPATH Prenatal Care Recommendations: a how-to guide for maternity care ↗Babyscripts | Early Risk Detection | Maternity Care Solution ↗