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Google Trends
6/10

JackpotPlanner

A personal finance companion for casual lottery players that frames tickets as entertainment spending, sets a monthly cap, shows lifetime play in plain dollars, and estimates tax owed on any win above $600 so the surprise isn't the win but the IRS letter.

Target user

Recreational lottery players aged 30–65 who play weekly and want to keep it fun and predictable

Features
  • Monthly entertainment-spending cap with a gentle 'you've hit your limit' nudge
  • Lifetime cost dashboard (tickets in, winnings out, net spend)
  • Federal+state tax estimator for wins like the $125K jackpot from the news (about $33K withheld, $92K take-home)
  • 'What if I had invested it instead' view so the user can see the same dollars in an index fund
Why now

Lottery win stories are spiking interest in playing, but most casual players have no idea what a big win actually nets after taxes — the source shows $125K became ~$92K, and almost nobody plans for that.

Signals · overall 6/10
Demand
5/10

Huge underlying pool: 69% of US adults buy lottery tickets yearly, ~$330/year per person, $50.4B annual US lottery revenue, but specific demand for a budget-tracker (not play) is unproven and the niche 'lottery budget calculator' already exists as a free tool.Lottery Gaming Industry Statistics: 2026 Market ReportLottery Budget Calculator: Cost vs Expected Return Context

Whitespace
5/10

LuckyPicks.io already offers a lottery budget calculator plus an app for tracking budget, scanning tickets and following jackpots — a direct competitor covering the monthly cap + EV framing. Multiple free lottery tax calculators (Omnicalculator, DrawMyLotto, Lotteryngo, Topend Sports) cover the tax-owed feature.Lottery Budget Calculator: Cost vs Expected Return ContextLottery Tax Calculator

Monetization
3/10

Free lottery tax calculators (Omnicalculator, DrawMyLotto, Lotteryngo) and LuckyPicks' free budget tool commoditize the space; lottery players skew budget-conscious and are unlikely to pay subscription for a budget wrapper on a discretionary activity.Lottery Tax Calculator — How Much Will You Keep? | DrawMyLottoLottery Payout and Tax Calculator (Updated 2026)

Longevity
7/10

State-run lotteries are a stable, decades-long, recession-resilient category — $50.4B annual US revenue, growing mobile/online channels — supported by public education funding, making the category very durable.Lottery Statistics | Verified 2026 Data - worldmetrics.org

Feasibility
8/10

All required inputs are public: IRS/state tax tables, ticket prices, drawing schedules. Lottery tax calculators already exist as reusable templates; only the budget-cap UI and lifetime-spend rollup are custom work — straightforward to build.Lottery Tax Calculator

ohio lottery · 500+ searches · USGoogle Trends · 2026-07-10 (14d ago)